15-04-2015

These Days Y&R adds 4 IAC awards to its tally.

by These Days


For 13 years already, the Internet Advertising Competition (IAC) has awarded campaigns that excel in online advertising and internet marketing. Antwerp communication agency These Days Y&R clinched 4 awards this time, more than any other agency in Belgium.

These Days Y&R managed to receive 4 IAC awards at the recent IAC event, making the Antwerp-based agency the leader in Belgium. The IAC awards are presented to the creators of remarkable internet campaigns.

Best Broadcasting Website: “Game of Thrones”.

An innovative longread with rich content for the Game of Thrones series (seen exclusively on Play More by Telenet).

Best Broadcasting Online Video & Best TV Online Video: “Game of Thrones”.

50 fortunate winners were able to watch the world premiere of the new season’s first episode… after they managed to discover the secret code.

Best Automobile Online campaign: “Land Rover Discovery Sport”.

The agency used targeted posts on Facebook to find potential customers for a new car model, even before a single picture of the car had been released. 

Best Game Site Online campaign: “Holly Happidays”.

Festive season microsite for the Belgian National Lottery. A small animated choir gave away a unique prize every day.

An overview of all the IAC winners. 

Find out more? Contact: Vera Van Doninck (These Days Y&R), vera.vandoninck@thesedaysyr.com

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